Emotional Freedom Techniques / Tapping for Food Cravings

Learn how to tap away your cravings, practise, and get ongoing support

Do you ever crave certain foods or drink?
Are those cravings taking over your life?
Do you binge and then feel bad?
Is your health & wellbeing suffering?
Are you feeling fatigued?
Is it a struggle to lose weight, but you know you must if you are to enjoy health and longevity?
Do you yoyo? Do you have the willpower but when you don't apply it you fall back into the old eating habits?
Have you reached a point of despair?
Do you want a lasting solution to this problem?

How this programme will provide your solution

If you answered yes to one or more of the above questions, this programme is exactly what you need; I conceived it with you in mind.

The text and videos will guide you gently through applying EFT tapping to many aspects of your craving problem, so that, as if by magic, you feel freed from the craving(s) and naturally adopt a healthier, more nourishing style of eating, thinking about, and behaving around food, without that earlier need for strictness or harshness, self-discipline or willpower. Emotional Freedom Techniques for ultimate emotional freedom around food.

And you can make this change permanent using EFT as taught in this course and beyond.

Too good to be true? Scroll down further to see the research evidence. Here are some thank-yous from others who have learned to use EFT for weight loss on tapping courses. I have run several in person over the years. Now, with the advances in online learning, I can provide the same opportunity to many more people.

S.L.

Devon, UK​​​​

From a complete sugar addict who never thought I could give up ... I thank you so much, have tried many times and failed. Now thanks to you and EFT I no longer crave sugar and feel much healthier. Thanks again!

K.D.

Australia

I didn't even feel like tasting it! I didn't eat peanut butter for a number of months. A jar used to last 4 days at my house!

K.T.

Devon, UK

Thanks to you teaching me the tapping, I no longer have insomnia, which has improved my life so much and I'm eating a more healthy diet and feeling amazing!

(Stock photos of models have been used for this section, with thanks to Pixabay.com)

Peer-reviewed research into EFT for food cravings

(No need to buy this programme on trust - there is concrete evidence that it works!)

A brief discussion of some of the research

Over a dozen research papers specific to the topic of EFT for cravings have been published in the decade 2012 - 2022. You can download a pdf here containing citations and abstracts for each paper.

Of these papers, the most interesting must be from 2019, "An initial investigation of neural changes in overweight adults with food cravings after emotional freedom techniques" by Stapleton et al, as it was the first EFT study to use concrete fMRI imaging measurements and present these visually as evidence (see the images shown here from that paper).

Cravings aren’t just willpower battles; they are wired into the brain. This research using fMRI brain scans has shown graphically that EFT reduces neural activity linked to cravings. In other words, tapping literally helps quiet down the “must have it now” response in your brain. This means change isn’t just imagined — it’s visible in brain activity.

You can see examples of brain images that clearly show the difference before and after an EFT intervention to the right of this text on a laptop, or by scrolling down if you are reading this on a phone. These results are consistent with the earlier Harvard acupuncture research, also using fMRI, that showed that acupoint stimulation has the capacity to produce “extensive deactivation of the limbic-paralimbic-neocortical system”. For further detail and sources, please see my article, How EFT Works.

Stapleton et al, who documented these neural changes that occurred after a 4-week online programme using EFT for food cravings concluded, "The findings indicated EFT may decrease limbic region brain activity and reduce food related symptoms in overweight/obese individuals. This study also illuminates the neurological mechanisms at work behind the many successful outcome studies of EFT for weight loss.”

An initial investigation of neural changes in overweight adults with food cravings after emotional freedom techniques

fMRI brain scans pre- and post-intervention for subject in EFT treatment group.
Note: the yellow, orange and red areas active on the pre scan are relatively deactivated in the post scan of the EFT group

fMRI brain scans pre- and post-intervention for subject in non-treatment control group.
Note: the yellow, orange and red areas active on the pre scan that are still relatively activated in the control group.

Source: Stapleton, P., Buchan, C., Mitchell, I., McGrath, Y., Gorton, P., & Carter, B. (2019). An initial investigation of neural changes in overweight adults with food cravings after emotional freedom techniques. OBM Integrative and Complementary Medicine, 4(14), 10-21926.
Direct link: https://www.lidsen.com/journals/icm/icm-04-01-010

Course Content

Enroll for the package that suits you best

This programme is available in a three-tiered structure.
Tier one (Bronze) gives you access to the video recordings and written instruction and occasional live online Q&A/Tapping Support Meetings.
Tier two (Silver) additionally provides access to the recordings of the Q&A/Tapping support groups AND THREE personal EFT sessions.
Tier three (Gold) additionally provides access to the recordings of the Q&A/Tapping support groups AND SIX personal EFT sessions.

Throughout all aspects of the programme, all emphasis is on helping you to help yourself independently.

What makes this programme different from the rest?

Many tapping apps provide tapping meditations or tapping scripts where you are guided to listen and tap along. What stops them from working oftentimes is that the words in the scripts just don't quite suit your personal situation.
 
In this programme, Jacqui Footman, teacher and trainer for over 40 years and EFT Practitioner since 2004, puts the emphasis on teaching you how to understand the principles underlying successful application of EFT to cravings (and indeed anything else) with the goal of equipping you with a life skill that you always know how to use and how to continue learning.

In other words, this programme provides you with information and skills that allow YOU to massively change your life for the better

and all for as little as £37.50

Which tier is the best choice for you?

If you enjoy working independently and want to explore EFT at your own pace, Bronze is a great place to start.  

If you’d value personal guidance, the chance to ask individual questions, and support applying EFT to your own situation, Silver offers that extra layer of care.  

If you know you benefit from regular one-to-one support and would like deeper continuity as you work with your cravings, Gold provides the most comprehensive level of support.

EFT/Tapping for Cravings Video Programme
Bronze Tier


  • Full access to all core EFT for Food Cravings and EFT Basic Introduction videos and text instruction
  • Comprehensive recorded video instruction in the basics of EFT: 8 videos, 60 minutes
  • Detailed text and recorded video instruction in how to apply EFT to food cravings: 19 videos, over 2.5 hours of step-by-step guidance you can return to anytime, helping you finally feel at peace around food
  • Life-changing information and skills!
  • Occasional live Q&A/Tapping Support interactive webinars
  • A solid, self-guided introduction to using EFT for cravings
  • Price £37.50

EFT/Tapping for Cravings Video programme
PLUS personal guidance & support
Silver and Gold Tiers

Silver - Supported Integration

For those who want guidance, reflection, and personal support alongside the course.

  • Full access to all core EFT for Food Cravings and EFT Basic Introduction videos and text instruction as detailed for Bronze tier
  • Life-changing information and skills!
  • Occasional live Q&A/Tapping Support interactive webinars WITH access to recordings
  • Three private 1:1 sessions with Jacqui, tailored to your specific needs and goals
  • Price £297

Silver is ideal if you’d like help integrating EFT more deeply into your life, with space to ask personal questions and receive individual support.

Gold - Deep Personal Support

For those who want the fullest level of support and the opportunity for deeper, sustained change.

  • Full access to all core EFT for Food Cravings and EFT Basic Introduction videos and text instruction as detailed for Bronze tier 
  • Life-changing information and skills! 
  • Occasional live Q&A/Tapping Support interactive webinars WITH access to recordings 
  • Six private 1:1 sessions with Jacqui, tailored to your specific needs and goals 
  • Price £579

Gold is best suited if you know you benefit from regular personal support and would like to work more thoroughly with your cravings over time.

Make your choice from the buttons below

Choose the level of support that feels right for you right now
There is no "better" tier - only what best suits your needs
More support doesn't mean you're struggling - it simply means you value guidance
You can always change how much support you receive later - you're welcome to start where you feel comfortable

Price Options

Bronze Tier : EFT for Food Cravings

£37.50

  • Video Course with Occasional Live Online Q&A/Tapping Support Meetings

Buy Videos & Live Support

Silver Tier : EFT for Food Cravings

£297

  • Video Course, Live Online Q&A/Tapping Support Meetings, Access to Recordings of All Support Meetings, Three Personal 1:1 Sessions

Buy Videos & 1:1 Support

Gold Tier : EFT for Food Cravings

£579

  • Video Course, Live Online Q&A/Tapping Support Meetings, Access to Recordings of All Support Meetings, Six Personal 1:1 Sessions

Buy Videos & 1:1 Support

My guarantee to you - try this out completely risk free!

I have always provided in my private practice a version of "money-back" guarantee. When I first started in practice, hardly anyone had heard of EFT and they just didn't know if it would work or what they might be signing up for. So for the first EFT session, I have always said to my clients, "Come and try it. If, after experiencing your first session you feel you have experienced no benefit whatsoever and there is nothing in it for you, then don't pay me for that session". Effectively, they have tried it out for free. However, in over 20 years of this practice, my clients have always gladly paid for that first session.

Such is my confidence in EFT, that I make a similar promise to you buying this course. You have 30 days in which to try it out. If, after genuinely engaging with the video material, you feel EFT has no beneficial effect for you, then contact me for your refund, explaining this.
I would never want you to pay for something from me and feel you got nothing for your money.

Programme Contents - the details

This programme includes numerous instructional and tap-a-long videos covering how to tap for every aspect of a food craving, as well as ongoing support group meetings live on Zoom. 

EFT Tapping Basics

for EFT beginners

  • The EFT tapping points
  • Simple silent tapping
  • Short form EFT tapping round
  • Longer format EFT tapping round
  • Rating and dealing with emotional intensity
  • Second and subsequent rounds
  • Tapping privately in a public place
  • The importance of hydration
  • 8 videos, over one hour of expert instruction

EFT Tapping for Food Cravings

for everyone who wants to break free of their food cravings

  • Introduction
    How to get the most from the course, key technical details explained simply, the really important mindset that sets you up for success
  • The Basics of Tapping for a Food Craving
    Step-by-step guidance for tapping on cravings
    How to tune in more deeply using props, smell, sight, taste
    Explore the rewards food brings and its impact on your life — then tap to release those chains
  • Breaking Free – Overcoming Limiting Beliefs
    Identify and tap on beliefs that block success:
    "It's too hard"
    "I have doubts"
    "I've had this too long"
    "It's not safe"
    "I'll feel deprived"
    "I don't deserve to be free"
    "Who would I be without this craving?"
  • Staying Free – Futureproofing Your Gains
    How to maintain freedom from food cravings
    Tapping when you feel like you've "failed"
    "Choices Tapping" - to reinforce and maintain new, healthier patterns
  • Live interactive webinars with Jacqui - Occasional live support taster webinars, including Q&A, demonstrations, and live tapping sessions.
  • What Next?
    Next steps to continue your progress
    Further EFT resources for your ongoing EFT journey

EFT Tapping for Food Cravings Silver and Gold Tiers

Ongoing Support for your EFT Journey
For you if you want to stay motivated, supported and inspired as you continue tapping with Jacqui.

  • Video and audio recordings of webinars – revisit techniques, borrow benefits from group tapping, and learn at your own pace.
  • Exclusive community access (coming soon!) – a safe, private space (away from Facebook) to share, learn, and connect with others on the same journey.
  • What you'll experience
    Practical guidance on using EFT for food cravings and beyond; the chance to ask Jacqui your questions and get direct support; group tapping for real issues raised by participants - benefit from shared healing; a supportive community committed to kindness, compassion and growth.
  • Together we're creating a safe, encouraging space where you can deepen your tapping practice, feel supported, and celebrate your progress.
  • Additional personal 1:1 sessions for individual support

✨ Each lesson builds your confidence step by step, giving you practical tools you can use for a lifetime ✨

Your preview: The first tapping video in the EFT Tapping for Food Cravings section

Jacqui

EFT Tapping Practitioner since 2004
EFT International Accredited Master Trainer (2007)
Chair, AAMET/EFTInternational (2014-2022)
Eden Energy Medicine Certified Practitioner and Naturopathic Nutritional Advisor
Also trained in NLP, Matrix Re-imprinting,WHEE, Reiki, Ask and Receive, Emotrance.

Price Options

Bronze Tier : EFT for Food Cravings

£37.50

  • Video Course with Occasional Live Online Q&A/Tapping Support Meetings

Buy Videos & Live Support

Silver Tier : EFT for Food Cravings

£297

  • Video Course, Live Online Q&A/Tapping Support Meetings, Access to Recordings of All Support Meetings, Three Personal 1:1 Sessions

Buy Videos & 1:1 Support

Gold Tier : EFT for Food Cravings

£579

  • Video Course, Live Online Q&A/Tapping Support Meetings, Access to Recordings of All Support Meetings, Six Personal 1:1 Sessions

Buy Videos & 1:1 Support

Reviews

5

Top Rated
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Marijke Swart

I loved this!

This course is divided into several chapters that logically follow one another. This makes it easy to follow. The videos show not only the tap process, but also a lot of background information. Which gave me a lot of insight as to why I sometimes crave sweetness. Jacqui also speaks clearly and calmly making it easy to follow even for people whose native language is not English. (like me). I tried this out with chocolate nuts. After following the videos step by step and tapping along.... I could just leave the last chocolate nuts. I no longer had a craving for them. This is how I get choice in what to eat. And at the same time, I also gained insight as to why I was doing this. And I can be much more gentle with myself. Grateful for this course.

2 weeks ago
Sonja Liebhaber Liebhaber

Wonderful, thank you!

I've only just started with this new course but I can say (having trained to L3 level with Jacqui) that it combines Jacqui's wealth of experience, her deep insight into the reasons for food cravings, and her intellect to structure it in a way to make it easy to follow for beginners but also meaningful for more advanced "tappers"! Yet above all, both Jacqui's kindness and her genuine self-acceptance stand out, as the basis for developing self-confidence and building trust that EFT will work miracles also on long-standing food cravings. Can't wait to recommend the course to all my friends and to do it myself, of course!

2 weeks ago

Important Notice: This is educational material, not medical care.

Emotional Freedom Techniques should not be used in place of conventional medical care.  Always consult your GP or Healthcare Provider for medical attention and advice. Clients have found EFT useful as complementary to any conventional medical treatment.  
The information provided here is educational in nature, provided as general information and not intended to treat any medical condition.  In applying EFT as described, you undertake to take responsibility for your own emotional wellbeing. 

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